YouTube Updates Copyright-Reporting System to Make It Easier for Creators to Manage Claims
In recent months, YouTube creators say they’ve been swamped with a flood of manual claims from copyright owners — sometimes for just a second or two of a song. Now the video platform has responded, revising its policies to require more specific info from copyright holders about any alleged infringement and rolling out new tools to help creators respond to such claims.
Effective as of July 9, YouTube requires copyright owners to provide timestamps for all new manual Content ID claims. That’s designed to let creators know exactly which part of their video is being claimed. The new policy applies to manually submitted copyright-infringement claims under YouTube’s Content ID system, as opposed to videos that are automatically flagged by content-matching algorithms.
YouTube said in a blog post that it’s going to be vigilant about policing false claims: “We’ll be evaluating the accuracy of these timestamps. Copyright owners who repeatedly fail to provide accurate data will have their access to manual claiming revoked.”